LEARN SOMETHING USEFUL
Less jargon. More know-how.
Practical guides for the questions that come up when you’re building a better website.
ON-PAGE SEO · 5 MIN READ
A better title is a better first impression
Write clear, specific page titles that help people decide whether your page answers their question.
Read the guide TECHNICAL SEO · 6 MIN READYour first XML sitemap, minus the guesswork
A sitemap is a discovery aid: a list of canonical pages you want search engines to find.
Read the guide SEO FUNDAMENTALS · 4 MIN READCrawling and indexing are different things
Robots.txt controls crawling for cooperating bots. Meta robots controls indexing behavior when a page is fetched.
Read the guide ON-PAGE SEO · 5 MIN READA practical checkup for your page metadata
Check the information that describes your page before trying to optimize it.
Read the guide KEYWORDS · 4 MIN READBuild a cleaner, more useful keyword list
A small, well-organized keyword list is easier to turn into useful pages.
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